Carousel Posts

Purpose: Using the Instagram and LinkedIn carousel format for marketing

Problem: Many businesses struggle to get their message across in a way that feels clear, engaging, and interesting. Static posts get skipped. Long videos don’t always get finished. And without the right storytelling, even the best product can go unnoticed.

Solution: A swipe-through format that mirrors how motion works, frame by frame, idea by idea, drawing the viewer in with bold visuals, kinetic typography, and a clear narrative.

The introductory slides show how static advertising can fall flat, later slides show how motion design brings stories to life with energy, clarity, and emotion. It’s not just a showcase of design; it’s also a proof of concept.

Animation Styles:

A combination of collage and classic animation styles were used – referencing back to the history of iconic animation studios while also displaying modern and functional motion graphics and typography.

Project Goals:

• Brand Awareness: Raise awareness of how motion graphics can elevate your existing marketing materials and increase engagement.

• Engagement: The viewer can interact with the carousel post at their own speed and see each step of the story as it is revealed.

• Conversion: Prompt viewers to visit website and contact StuMotion.

#motiongraphics #motiondesign #animation #marketing #socialmedia